Lesson 2 of 8 · 7 min

Know your number

AI Tony · AI likeness of AlongSide's founder

Educational only. Not legal, tax or financial advice. Ad costs are industry ranges, not quotes: your results will differ. Meta changes its screens often: if a button name doesn't match, look for the same setting nearby. Updated Oct 18, 2026.

AI Tony · AI likeness of AlongSide's founder

Before you pick a budget, know what one booking is worth to you.

What you keep per Session

Start with your Session price, minus the AlongSide fee for your plan. That's what you keep.

Your plan Platform fee on your Sessions
Free 9%
Guide Plus 4.5%
Guide Premium 0%

What a click costs

A click on a Traffic ad in most local service industries runs $0.45–$0.75. The calculator below uses the industry breakdown to narrow that range for your trade.

My test rule

One test week should cost about what one booking earns you. If one booking pays for the week, the test is safe.

Compare: pay-per-lead sites

Pay-per-lead sites charge $10–$100 per lead that may never answer. On AlongSide you pay a fee only when money actually moves.

Put your numbers in the calculator, then come back for setup.

Know your number

Estimate, based on industry ranges — not a promise. Your results will differ.

What you keep per Session
$86.45
Total test spend
$49
Expected clicks
65–108
Bookings to break even
1
Clicks per booking you can afford
65–108

Before you move on

Mark done · Next: Set up once