AlongSide.guideRun Your First Facebook AdAd planning worksheet
Fill this out before you open Ads Manager.
First line (names their situation, not your skills)
The promise: Level, flat price, Protected payment
Photo or video I'm using (where it's saved)
Link tags: ?src=facebook-image / ?src=facebook-video
Radius, age range, 3–6 interests
Daily budget × days = total test spend
Educational only. Not legal, tax or financial advice. Ad costs are industry ranges, not quotes: your results will differ. Meta changes its screens often: if a button name doesn't match, look for the same setting nearby. Updated Oct 18, 2026.